Young guns in the industry with a wealth of experience, Martin Welsh and Kieran Taylor wanted to create a brand (as featured in The Best Monogram Logo Designs) and shy away from the old fashioned, financial / boring stigma that the wealth management industry has.
Create a new brand visual identity system that would interest not just the old but the younger generations. Give the impression Welsh and Taylor are approachable.
We created a brand that appeals to all, not just the wealthy, the result is an approachable wealth management company. With an air of luxury and premium at its core. We introduced branding focused around a modern take on the traditional look and feel of the Wealth Management Sector.
Welsh & Taylor
Brand Style Guides
Collateral, Print & Packaging
Discovery & Research
Logo & ID Systems
"Fifty Fifty are an absolute pleasure to work with. They came up with ideas we had never thought of, developed all branding and design but took it much further. We will continue to see Fifty Fifty as a crucial part of our business and use their services. Without any hesitation we would recommend Fifty Fifty for any branding work."
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